As this fast-moving and thoroughly enjoyable story demonstrates, when you learn to live in reality (to tell the truth, in other words), you almost cannot help but succeed. Ostensibly about how to build a successful business, Robins and Mann’s brilliant parable is also a powerful lesson on how to build a successful life.

Disguised as an insightful fable about one restaurateur’s journey, Truth, Lies… is actually a diagnostic tool that will reveal exactly where your business is broken and how to fix it. Buy and read this book today!

Every entrepreneur tells themselves stories. This book teaches you to distinguish between the stories that help and the stories that hurt. That skill alone is worth millions.

From the first page on, Truth, Lies… pulled me in with its simple yet compelling narrative. The lessons didn’t feel like lessons, more like realizations that I wish I’d had a long time ago — and they had me seriously rethinking some aspects of how I’ve been running my business. The story was so compelling, I finished it in one sitting!

If you’re an entrepreneur, this book is your wakeup call. A fun read with a powerful message.

Truth, Lies, Mistakes, or Bullsh*t serves up a reality check that strips away your excuses and hands you a map to turn your challenges into better performance and profits.

I love parables, and this is one of the very best. Truth, Lies, Mistakes, or Bullsh*t is an honest, incisive look at what’s really driving your business (any business), and the transformation that comes when we’re willing to confront the truth instead of the comfortable stories we’ve been telling ourselves. A terrific read, delivering a compelling story and a sharp reality.

Every entrepreneur hits that wall where nothing seems to work anymore. This book shows you how to break through it. Brutally honest, deeply wise, immediately actionable.

There are a lot of business books that tell you what you want to hear. This isn’t one of them. RJon Robins and John David Mann deliver the truth—unfiltered, unapologetic, and incredibly valuable. If you want to stop spinning your wheels and start making smarter decisions, this book will show you how. Read it—and be ready to rethink everything.

This book is incredibly well-written, blending storytelling and insight in a way that keeps you fully engaged from start to finish. More importantly, it challenges you to confront the uncomfortable truths that shape how you think and operate.

This instructive business parable strips away the "bullshit" of entrepreneurship to reveal the simple, systemic truths required to transform a struggling company into a thriving success.

Truth, Lies, Mistakes, or BS is as sharp as it is creative. RJon Robins brings a lifetime of entrepreneurial insight, and John David Mann brings his gift for storytelling. Together, they’ve created a business parable that cuts through the noise and gets to the heart of what really drives success. Every entrepreneur should read this.

In these pages, you’ll find more than a memorable story; you’ll find hope for a better future and a practical path forward so your business can become everything you’ve dreamed it would be.

This isn't theoretical. It's practical, actionable, and grounded in real-world experience. If you're serious about growth, if you're ready to stop making excuses and start making progress, you need this book. Get your hands on it. Read it. Let it challenge you. And then do the hard work of becoming the leader and business owner you're capable of being.